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The
Most Arrogant Man in France: Gustave Courbet and the Nineteenth-Century
Media Culture
Petra ten-Doesschate Chu
Princeton & Oxford: Princeton University Press, 2007
238 pp.; 137 illus; bibliography; index
ISBN-13: 978-0-691-12679-1 [cloth]: Support NCAW: click to buy this book on Amazon
$45.00 |
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An 1853 letter to Alfred Bruyas from
Gustave Courbet boasts "….I am the proudest and most arrogant
man in France." Such self-satisfied claims come as no surprise
to those familiar with Courbet's self-representations in painting
and in writing. Petra ten-Doesschate Chu may be the scholar most familiar
with Courbet's words. It was she, in 1992, who translated and edited
a critical edition of over 600 of the artist's letters. Chu's beautifully
written recent book, The Most Arrogant Man in France, appears
to have originated in the earlier projectin letters expressive
of Courbet's ambition "to read about myself in the Paris newspapers"
and his savvy ability to make sure he was "surrounded by people
very influential in the newspapers and the arts." |
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Courbet's
careerism has been a subtext but never the focus of any of the voluminous
writings on the painter. Most often, he is invoked to abbreviate the
post-Romantic turn in mid-nineteenth century European art from the
language and protocols of academic classicism to a Realist orientation
in the age of mechanical reproduction. The unavailability of his paintings
to traditional iconographical unpacking makes them irresistible to
scholars of all stripes. They have been as fertile for T.J. Clark's
social historical disquisitions on the ideology of avant-gardism as
for Michael Fried's narratives on the genesis of modernism. |
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Unlike previous writers on the artist,
Chu is centrally interested in Courbet's career path. Though she,
too, is drawn to the artist's oppositional stances, provocative gestures,
and borrowings from popular rather than institutionally sanctioned
sources, she casts his paintings not as radical acts helping to fuel
political change but as elements of an elaborate system of "posing"
and "packaging" with which he negotiated the altered landscape
of modern art. |
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Pierre Bourdieu's 1992 Les Règles
de l'artthe definitive work on the inseparability of art
from the social conditions of its production, circulation and consecrationprovides
a frame for Chu's study. Bourdieu's model of the economy of symbolic
capital and cultural power relations, adapted to the topography of
nineteenth-century visual culture, provides the lens through which
she assesses Courbet's responses to the entrepreneurial imperatives
of modern art. It is the system of exhibition and publicity strategies
he devised, and the standard it set for generations to come, with
which Chu is most concerned. The source for his strategic "rhetoric
of independence" and engagement with publicité,
she argues, was Paris's "media culture." Courbet emulated
the example of contemporary writers in Paris's literary bohemia, the
community to which he gravitated upon his arrival in the capitol in
1839, who made their names and livings by capitalizing on opportunities
provided by the mass press. Courbet followed suit, turning to the
press to publicize his work, cultivate a new kind of celebrity status,
and reach larger audiences than the Salon could guarantee. |
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The first three chapters of The
Most Arrogant Man in France flesh out Courbet's specific engagement
with the press, beginning with the chronological coincidence of his
arrival in Paris in the same years that newspaper entrepreneur Emile
de Girardin was transforming the nature of journalism. Girardin cut
the subscription price of his paper, La Presse, in half, increased
advertising space, and introduced the serialized novelstrategies
that contributed to exponential increases in the readership of dailies.
In addition to the increasing circulation and profitability of the
grande presse, the July Monarchy and Second Empire also saw
the proliferation of small, specialized newspapers and magazines,
many of them illustrated, directed at audiences both popular and elite,
male and female. |
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Courbet's career unfolded against
the backdrop of a flourishing and increasingly diversified press culture
that contributed substantially to the emergence of the exhibition
artist. Critic Alexandre de Saint-Cheron's 1832 exposition on the
economic independence that the press affords the modern artist, Chu
implies, provided a context for Courbet's tactics. Making work visible
to a broad spectrum of the population in the pages of the press, Saint-Cheron
insists, makes freedom from institutional patronage possible. |
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The book's early chapters establish
Courbet's status as a regular at the Brasserie Andler, a gathering
place for journalists, printers, and illustrators. It was there he
encountered many of the contributors to the grande and petite
presse who became friends and advocates, figures like Banville,
Baudelaire, Champfleury, and Castagnary. And it was there he appears
to have learned to cultivate writers and editors, often through letters
that not only called their attention to his work, but provided descriptive
language and summaries of his theories that some adopted verbatim. |
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The most original but ultimately
disappointing chapter deals with what Chu calls Courbet's "bisextuality,"
a term coined by Naomi Schor to describe the manner by which George
Sand novels and public self-presentation unsettled codes of masculinity
and femininity. The work of male writers like Flaubert, Mallarmé
and Proust who, as Emily Apter writes, "masqueraded as a woman's
consciousness" also has been characterized as "bisextual".
And in Courbet's Realism, Michael Fried extrapolates that trope
to the artist. But while Fried offers a nuanced psychoanalytic reading
of areas of intersection between Courbet's public performance and
representational practices, Chu reduces the notion of a bi-gendered
Courbet to one more entrepreneurial strategy, this one about capitalizing
on "the advantage of the 'woman theme' to an artist wishing to
'make an instant little noise.'" |
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I would have liked to see more of
an engagement with the important body of Courbet literature and The
Most Arrogant Man in France's position within that corpus. But
the book's engaging premise is argued thoroughly and persuasively,
and may very well open new possibilities in Courbet studies. |
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Janis Bergman-Carton
Associate Professor of Art History
Southern Methodist University |
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© 20078 Nineteenth-Century Art Worldwide
and Janis Bergman-Carton. All Rights Reserved. |
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